Online Business Marketing Blog - Page: 10

Are you working Hard or Smart? 5 Tips to get more from you Instagram efforts.

January 31, 2022

Once you have built a following things do not get easier. The more you grow the more time you will spend talking and engaging with your audience. For anyone that is looking to improve their insta-worklfow, let’s dive in.

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Start doing Multi-Channel Lead Generation Properly

January 18, 2022

If you want to maximise leads, your website cannot exist as an island. It requires a diverse marketing mix of channels to take advantage of every way a person might want to connect or learn about your business. It could be when they are in store, flicking through social media, on your website, by text or in their email inbox.

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Free is Not Enough! 5 Tips that Will Change the Way You Generate Leads

November 29, 2021

We have all heard the saying “nothing comes for free “customers inherently know this and every time they open their email inbox to see hundreds of offers or receive a phone call from an unknown number it is only further reinforced that THEY are the product. So if you want their details, you’ll have to work for it.

How To Outsource SEO The Right Way (Don't Make These Common Mistakes!)

November 15, 2021

Outsourcing SEO can be a great way to save time, but are you making these common mistakes which could be hurting your ROI?

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The Big Three Social Channels: Stats and Tips to Help You Get The Most Out of Them!

October 29, 2021

With so many Social Media channels rising and falling over the years (Myspace, anyone?) And the meteoric rise of others, it seems Marketers have had to learn and abandon platforms at the drop of a hat if they want to stay at the cutting edge.

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How Your Business Model Should Dictate Your Marketing Efforts (B2B and B2C)

October 18, 2021

Based on your business model, your approach to Inbound Marketing will differ. Sure, the methodology and the Buyers journey are similar but the content, timeline to sale and how you utilise your channels will differ.

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Why has Inbound Marketing taken over? (And how can you do it?)

October 5, 2021

In the last 10 years people have learned to tune out traditional marketing tactics and instead choose to access the content they want to consume at a time that suits them. Read More to find out ,why?

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What's a Headless CMS & why should you care?

October 29, 2019

One of the problems with websites is their lack of flexibility. A typical website consists of a template which comes with standard features, plugin options and pages that use the template. It means you may need to compromise on what your website can do and how it dovetails into your other business systems.

Technology of the Web CMS Web Design Principles

Headless CMS for Marketing

October 8, 2019

Headless CMS separates the content from the way it is presented. Think of it like a library where you store all your content. Then once it’s created, you decide how you want to present it to the world. The presentation is performed by selecting the most suitable API (Application Program Interface) tool. The most powerful aspect of a Headless CMS system is its agility and flexibility. It means your content remains in one location while allowing you the freedom to add, subtract or upgrade your APIs (i.e. how the content is presented) quickly and easily.

Technology of the Web CMS

The Fundamentals of SEO

May 14, 2019

Everyone business owner knows they need SEO, but not everyone knows exactly what it means. SEO, or search engine optimisation, is the concept of refining and shaping your digital content to appear higher in specific Google searches. Having a strong SEO strategy results in more users interested in your content actually seeing your content, which means higher sales and conversions.

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